Advertising Director-Retail Furniture Showrooms
Linder’s Furniture: 2001-2003
Stand alone advertising department for a chain of 6 furniture stores. My duties included marketing, planning, budget estimates, designing and fulfilling advertising products for a 1.5 million dollar annual budget. Weekly newspaper ads, magazine ads, truck graphics, billboards, banners, showroom displays, credit card applications, photo shoots and the website. Issuing monthly reports on multiple projects and advertising related expenses. Also responsible for photo retouching, original art in Quark, Photoshop and Illustrator. Managed advertising budget, negotiated rates and contracts with newspapers, magazines and suppliers for advertising.